The color comes from organic herb, vegetable and/or fruit powders plus clay, iron oxide and mica. When I started creating these powders...the organic arrowroot powder plus clay and organic herb, vegetable and/or fruit powders alone did not provide long lasting color. After months of researching, I have created a base I'm comfortable with wearing a long with sharing with family, friends and customers that care about what they are applying to their skin. Organic arrowroot powder, titanium dioxide, clay and boron nitride. This combination provides easy application (slip), gives a silky feeling, long lasting coverage and does not settle in to fine lines plus it's great for sensitive skin, hypoallergenic and is anti-bacterial.
On the EWG Skin Deep Database, Titanium Dioxide and Boron Nitride receive an individual rating of 1. All ingredients are proven safe for cosmetic use in the USA and EU.
The FDA has not stepped in to create a definition or regulation for nano particles, but the EU has vaguely defined non-nano as “the primary particle size is greater than 100nm". Simply Rustic uses Boron Nitride at 110nm and Titanium Dioxide is 104nm. With all powder/mineral cosmetics, it is important to dust off excess before applying. If you have any questions, please ask.
On the EWG Skin Deep Database, Titanium Dioxide and Boron Nitride receive an individual rating of 1. All ingredients are proven safe for cosmetic use in the USA and EU.
The FDA has not stepped in to create a definition or regulation for nano particles, but the EU has vaguely defined non-nano as “the primary particle size is greater than 100nm". Simply Rustic uses Boron Nitride at 110nm and Titanium Dioxide is 104nm. With all powder/mineral cosmetics, it is important to dust off excess before applying. If you have any questions, please ask.
